The Perfect Arch: How Benefit Achieved 37% Sales Increase

Mirror, Mirror Paperplanes technology combines the latest digital marketing technology with one of the UK’s largest industrial printers to deliver Programmatic Direct Mail, helping businesses increase conversions and reduce customer lapses. Leading women’s cosmetics brand, Benefit, teamed up with Paperplanes and Royal Mail MarketReach to implement a Programmatic Direct Mail campaign focused on increasing online […]