Harkness Roses: Growing basket values by 2.31% with timely rose reminders

Petals paused Harkness Roses, a prestigious rose grower with over 140 years of heritage, identified an opportunity to recover lost sales through strategic abandoned basket recovery campaigns. As a seasonal business with passionate gardening customers, they needed a targeted approach to re-engage potential buyers who had shown clear purchase intent but hadn’t completed their transactions. […]

Shifting gears to 15X return on high-value contracts

The automotive opportunity Hippo Leasing is a leading vehicle leasing company offering customers flexible leasing solutions across the UK. They needed to expand their customer base and increase high-value leasing contracts whilst maintaining profitable customer acquisition costs. The challenge was to target potential customers who were actively considering vehicle leasing options and convert them into […]

Otty: Sleep Conversions For Better Dreams

The comfort conundrum Otty, a premium mattress and sleep accessories brand, recognised the opportunity to enhance their customer journey through strategic direct mail touchpoints. With high-value products requiring careful consideration, they needed a comprehensive approach covering abandoned basket recovery, follow-up communications, next purchase encouragement, and referral activation to maximise customer lifetime value. Restful re-engagement We […]

Hearst: Good Housekeeping With Outstanding Conversions!

Lifestyle Relaxation Hearst, publisher of Good Housekeeping and other leading lifestyle magazines, identified an opportunity to drive subscription conversions through strategic direct mail campaigns. With both donor acquisition and direct subscription approaches, they needed a comprehensive strategy to reach potential subscribers who had shown interest but hadn’t yet committed to a subscription Housekeeping re-engagement We […]