Allplants customer conversion | Recovery of 15.5% of abandoned baskets
Allplants: Customer Conversion Context Allplants is an innovative plant-based meal preparation service, priding itself on delicious plant-based meals suitable for vegans and those who are trying to be more environmentally conscious with their food. Through their marketing customers are made aware of the meticulous food preservation methods to ensure quality, equally as important is […]
Pact Coffee | Reactivated 4% of subscriptions through direct mail
The Context PACT Coffee offers their customers a world class specialty coffee delivered to their front door. They use ethically sourced coffee and allow customers to tailor subscriptions suited towards them. Following success working on the Welcome strategy PACT were keen to work with Paperplanes on other marketing automation journeys. Resurrection of non-subscribers as […]
Hearst: 500% Increase in Site Traffic
With the Help of Programmatic Direct Mail, Hearst saw double conversion rates and low CPA rates The Context Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Hearst offers premium content and experience with an overarching purpose: to help people get more out of life. Hearst was keen […]
Gousto 11%: Reactivation Rates
Paperplanes Gousto Case Study
BOTB: 50% Higher Return Rate for Mailed Universe
BOTB Saw a 50% Higher Return Rate The Context BOTB (Best of the Best plc) offers customers the opportunity to win their dream car. They have been running competitions since 1999 and have given away over £34 million of prizes. Every week there are guaranteed winners, Dream Car, Midweek & Lifestyle competitions. BOTB was interested […]
Ovo Energy: £15 ROI for every £1 invested
Paperplanes working with OVO Energy to generate a £15 return on every £1 invested from customers interested in energy services The Context OVO is one of the fastest-growing energy providers in the UK. They are one of the UK’s largest independent suppliers offering customers competitive rates on energy tariffs. Typically, when a customer comes onto […]
31 DOVER: 14% Conversion Rate
31 Dover doubles conversion rate for abandoned basket recovery from Programmatic Direct Mail The Context Paperplanes technology combines the latest digital marketing technology with one of the UK’s largest industrial printers to deliver Programmatic Direct Mail, helping businesses increase conversions and reduce customer lapses. Award-winning online drinks retailer, 31 Dover, was looking for additional channels […]