Check out some of the best insights and learnings from our work with clients below. Paperplanes are proud to work with some of the best brands in the world allowing them to optimise quickly, personalise at scale and drive powerful insights.
All triggered on the best format for getting attention and landing directly with the customer in their homes. That's the Paperplanes difference.
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Your website, product pages, pricing information, guides, FAQs and how-to content all contribute to the picture an AI system builds of your business. So the question isn't simply: “Does AI know our brand?”. It's: “What does AI think our brand is known for?”
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Paperplane's native integration with Klaviyo and Shopify, plus a redesigned platform built specifically for marketers, makes direct mail easier than ever to bring real value to your omnichannel strategy. Here's what we offer, and why it matters.
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Bigger discounts aren't droving growth. It's easy to assume you only have two options for Black Friday: either fight or sit out. But last year's data doesn't support that assumption.
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Direct mail is an ecosystem, involving printers, postal carriers and logistics providers. Your campaign is only as sustainable as the network behind it, so choosing responsible partners is essential.
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Choosing a direct mail marketing company involves several considerations to ensure you select the right partner for your specific needs. Direct mail marketing companies like Paper Planes offer a valuable alternative to digital marketing, with unique advantages that can’t be ignored.
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How to avoid becoming Junk Mail and Spam Avoid the perception of irrelevance through your Marketing E-mail and direct mail marketing has…
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Direct Mail Letters: Transforming Customer Journeys with Paperplanes What are Direct Mail Letters? Direct mail letters are personalised physical communications sent to…
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Direct Mail Companies in the UK Pioneering Direct Mail Excellence in the UK: Paperplanes Distinctive Approach Explore the unique advantages that position…
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How D2C Brands are Boosting their Revenue from the Klaviyo X Claude AI MCP Integration By connecting Klaviyo to Claude, your marketing…
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EU Email Tracking Consent Requirements Are Changing : What You Need to Know in 2026 In spring 2026, both France’s CNIL and…
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Why the Letterbox is 2026’s Ultimate Attention Hack It’s getting harder and more expensive than ever to win customers online. The cost…
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Customer acquisition costs are up 40% in the last two years across nearly every paid channel. Meanwhile, average retail retention is still stuck at…
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