OFO: Sitting comfortably with 10.5% conversions

Game plan needed Office Furniture Online (OFO) is the UK’s largest supplier of workplace furniture, offering a selection of stylish, office-compliant appliances to consumer and business customers. They were seeking a cost-effective strategy to increase customer engagement online and drive overall conversions from their interested leads: those who had basketed items, but failed to complete […]

Shelving abandoned carts with 66.7% higher conversion rates

Storage solutions stalled BigDug is a leading provider of industrial storage and shelving solutions, serving both businesses and consumers with professional-grade equipment. With B2B and B2C customer bases requiring different approaches, they sought to enhance their marketing strategy through personalised communications. The challenge was to effectively engage these diverse audiences ranging from high-value business orders […]