Loyalty Lion Direct Mail Integration
Seamless API connections between your CRM and mail vendor enable automated, behaviour-triggered physical mailings.
Your Foundation for Customer Data
Share loyalty achievements and point balances with Paperplanes to trigger celebratory letters and tangible reward notifications.
Key Integration
Connects tier changes, point balances, and reward availability to trigger timely physical communications. Uses VIP status to determine premium direct mail recipients.
Data Capture Highlights
Tier progressions signaling milestone moments for celebratory mailings. Unredeemed point balances for redemption reminders. Referral activity highlighting brand advocates.
Implementation Tip
Create automated congratulatory mailings for tier achievements. Design reminder letters for unredeemed points. Consider quarterly VIP mailings with exclusive previews.
