Soak&Sleep Customer conversion increase | 30% Mailed conversion
Soak&Sleep Customer Conversions increase The Context Soak&Sleep is currently one of the most successful bedding and bath retailers in the UK. From humble beginnings in a spare bedroom in 2008 Soak&Sleep have diligently been working to improve and maximise the comfort and quality of sleep that their customers are getting. Soak&Sleep source the finest materials […]
Allplants customer conversion | Recovery of 15.5% of abandoned baskets
Allplants: Customer Conversion Context Allplants is an innovative plant-based meal preparation service, priding itself on delicious plant-based meals suitable for vegans and those who are trying to be more environmentally conscious with their food. Through their marketing customers are made aware of the meticulous food preservation methods to ensure quality, equally as important is […]
Nectar: Recovery rates | 25% up through direct mail
Nectar: Basket spends & Recovery rates success story Context Nectar sleep offers high quality mattress products for those wishing to get the best night’s sleep. Their mission is to support sleep through offering customers a high quality product and impeccable customer service. The company teamed up with Paperplanes and PSE as they were struggling to […]
Pact Coffee | Reactivated 4% of subscriptions through direct mail
The Context PACT Coffee offers their customers a world class specialty coffee delivered to their front door. They use ethically sourced coffee and allow customers to tailor subscriptions suited towards them. Following success working on the Welcome strategy PACT were keen to work with Paperplanes on other marketing automation journeys. Resurrection of non-subscribers as […]
BIGDUG: 50% uplift in conversion rate thanks to extra personalisation
When adding extra elements of personalisation in the mailings, BIGDUG saw a 30-75% sales performance uplift. The Context BiGDUG offers everything from Shelving and Racking, to Workplace Products and Packing. They’re also known for offering the best quality storage and shelving products at the most competitive price with impeccable customer service. BiGDUG had already partnered with […]
LoveYourself: £18 to £1 Return on Investment
With the Help of Programmatic Direct Mail, LoveYourself saw a £18 to £1 Return on Investment The Context LoveYourself is one of the leading food subscription businesses which provides prepared healthy meals ready to eat. The idea behind the brand is to take the hassles out of dieting, combining well rounded nutrition and diverse flavours. […]
Woolroom utilisation of abandon basket Direct Mail generates strong Return on Investment
Woolroom Conversion and sales increase using Paperplanes Direct Mail Context Woolroom is an environmentally friendly, UK based business which offers high quality wool products for bedding, homeware and more. Their mission is to re-educate customers on the numerous benefits of wool, and expanding their online market to make their sustainable products available to everyone. The […]
OTTY: 4.5% incremental conversion in sales created
With the Help of Programmatic Direct Mail, OTTY saw average basket value for mailed group 20% higher than a standard completed basket. The Context OTTY offers customers high-quality mattresses and sleeping accessories to aid a good nights sleep. The OTTY Original Hybrid includes five innovative layers. OTTY were interested to see if the utilisation of […]
Hearst: 500% Increase in Site Traffic
With the Help of Programmatic Direct Mail, Hearst saw double conversion rates and low CPA rates The Context Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Hearst offers premium content and experience with an overarching purpose: to help people get more out of life. Hearst was keen […]
Gousto 11%: Reactivation Rates
Paperplanes Gousto Case Study
